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CASE STUDY

Street Team VIdeo

THE BRIEF

Lead a team of young people in devising and delivery of a video for marketing purposes for the Camden Roundhouse Circus Fest 2014.

THE CAMPAIGN

Working with Lucy and Marliese, the Roundhouse Street Team decided on a scripted video to promote the upcoming Circus Fest programme. Working together they wrote and storyboarded a short promo, recruited the Circus Geeks to star in the trailer and booked local pub, The Grafton, as a location.

On the day of the shoot the Street Team assisted Digital Project Manager Rory with lighting, sound and arranging and managing the props. They also took behind-the-scenes photos to use on the campaign and helped with other hands-on tasks.

Another section of the group composed and delivered the online strategy of the group, discussing and developing social media messages and blog posts to give insight into the work and push the project as a whole.

THE RESULT

A high class, professional video created by a team of young people.

Over 1,000 views in the first 48 hours.

To find out more about our services contact hello@impactideas.co.uk or call 0207 613 8407 today.

Impact’s innovative marketing campaigns are tailored to suit each customer’s unique requirements.

Our partnership with The Audience Agency enables our account managers to translate your insights and objectives into tactical marketing campaigns.

Our work varies from traditional print display to multi-layered, co-ordinated campaigns comprising word-of-mouth marketing, community engagement and themed promotions.

Here is a small selection of the innovative, high-profile projects we have delivered for our clients to give an idea of what we can do.

Visit our video production website to see our film work.

Contact Us
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The Roundhouse Street Team decided on a scripted video to promote the upcoming Circus Fest...

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